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Effortless Solutions for F&B Event Management: Efficient Event Catering Strategies
Managing food and beverage (F&B) for events at golf clubs, private clubs, and public courses can be a complex task. You want to deliver an exceptional experience while keeping operations smooth and costs under control. Over the years, I’ve learned that the key to success lies in adopting efficient event catering strategies that simplify your workflow and delight your guests. In this post, I’ll share practical tips and insights to help you ace your F&B event management with ea

PHIL HALL
Dec 15, 20254 min read


Food & Beverage: The Glue That Holds a Golf Club Together
In the world of golf clubs, it’s easy to focus on fairways, greens, competitions, and membership packages. But behind every successful club lies an often-overlooked engine: Food & Beverage . While the course brings players in, it’s the clubhouse experience that keeps them connected — and F&B is the glue that binds the entire community together. More Than Just a Pint and a Panini For many members, the 19th hole is just as important as the first tee. F&B isn’t simply a support

PHIL HALL
Dec 5, 20253 min read


The Importance of Hospitality to a Golf Club General Manager
Running a golf club is far more than managing a course. For a General Manager, every day is a blend of hospitality, leadership, and problem-solving. The GM sits at the centre of the operation, keeping the membership, the staff, and the facilities aligned. But while the role stretches across every corner of the club, one area consistently proves to be the heartbeat of the entire operation: Food and Beverage. At Ace F&B, we see first-hand how a well-managed F&B operation elevat

PHIL HALL
Nov 26, 20254 min read


“Turnover Is Vanity, Profit Is Sanity” — But Golf Clubs Need Both to Truly Thrive
In the business of golf clubs—where hospitality, leisure, sport and tradition collide—few sayings are repeated as often as: “Turnover is vanity, profit is sanity.” It’s a phrase with real weight. Too many clubs focus on how busy they look rather than how financially healthy they actually are. Packed diaries, busy bars and sold-out events don’t automatically translate into stability. But while the saying rings true, it’s also incomplete. Because here’s the reality: "You don’

PHIL HALL
Nov 24, 20254 min read


Effective Methods for Staff Training
Training your team well is key to running a successful golf club or course. When your staff knows their roles inside out, your members enjoy a smoother, more professional experience. This leads to happier visitors and better business results. I want to share some effective staff training strategies that can help you build a skilled, confident team ready to deliver top-notch service. Why Staff Training Strategies Matter Good training is more than just ticking boxes. It shapes

PHIL HALL
Nov 24, 20254 min read


Elevate Service Standards in Golf Clubs
Running a golf club is about more than just maintaining pristine greens and challenging courses. It’s about creating an experience that members and visitors remember and want to return to. One of the most powerful ways to do this is by enhancing club service quality . When your service stands out, it elevates the entire club atmosphere, boosts member satisfaction, and ultimately drives profitability. In this post, I’ll share practical tips and insights on how to raise service

PHIL HALL
Nov 17, 20254 min read


Boost Member Engagement in Golf Clubs
Running a golf club today means more than just maintaining pristine greens and well-kept facilities. It’s about creating an experience that keeps members coming back, feeling valued, and eager to participate. I’ve seen firsthand how focusing on member satisfaction strategies can transform a club’s atmosphere and profitability. In this post, I’ll share practical tips and insights to help you boost member engagement and satisfaction at your golf club. Why Member Satisfaction S

PHIL HALL
Nov 10, 20253 min read


Experience Exclusive Dining at Ace F&B
When it comes to elevating the dining experience at golf clubs, the right food and beverage partner can make all the difference. You want your members and guests to enjoy not only the game but also the atmosphere and quality of the meals served. That’s where exclusive golf club dining comes into play. It’s about more than just food - it’s about creating memorable moments that complement the sport and the setting. In this post, I’ll walk you through how you can transform your

PHIL HALL
Nov 3, 20254 min read


Enhance Customer Insights with Mystery Shopper Services
Understanding your customers' experiences is key to running a successful golf club or course. Whether you manage a private club or a public course, knowing exactly how your members and guests perceive your services can help you improve and grow. One of the most effective ways to gain these insights is through mystery shopping evaluations. These evaluations provide honest, unbiased feedback that can transform your food and beverage operations and overall member satisfaction. W

PHIL HALL
Nov 3, 20253 min read


Enhancing Golf Club F&B Operations: Strategies for Success
Understanding the Importance of F&B Operations Food and beverage operations are crucial for golf clubs. They provide a space for social interaction, relaxation, and enjoyment. When members and guests feel satisfied with their dining experience, they are more likely to return and recommend the club to others. Moreover, F&B operations can be a significant revenue stream. According to industry reports, successful F&B operations can contribute up to 30% of a golf club's total rev

PHIL HALL
Oct 14, 20254 min read


Elevating Golf Dining Experiences Through Staff Training
Understanding the Importance of Staff Training Training your staff is essential for several reasons. First, well-trained employees are more confident in their roles. They know the menu, understand customer service expectations, and can handle various situations. This confidence translates into better service, which enhances the overall dining experience. Second, training helps maintain consistency. When all staff members are trained in the same way, guests can expect the same

PHIL HALL
Oct 14, 20255 min read


Modern Menu Engineering for Golf Club Success
In the world of golf clubs, the experience goes beyond just the game. A well-crafted menu can elevate the overall experience for members and guests alike. Menu engineering is not just about listing food and drinks; it is about creating a strategic plan that enhances profitability while satisfying customer preferences. In this post, we will explore the key elements of modern menu engineering, how to analyse your current offerings, and practical tips to create a menu that drive

PHIL HALL
Oct 14, 20254 min read
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